How Adsense is different from Double Click or Admob?

How Adsense is different from Double Click or Admob?

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Guide: How Adsense is different from Double Click or Admob?

Adsense is a content network for monetization. doubleclick (dfp) is a technology platform that helps publishers manage their inventory. You should use both DFP for direct sales and Adsense for the rest.

  • AdSense is a publisher network that allows almost any publisher to sign up. Google AdWords is the largest buyer network in the AdSense network.
  • Doubleclick is a subsidiary of Google, which develops and provides Internet advertising service providers. Its most important products are DFA (Doubleclick for Advertisers) and DFP (Doubleclick For Publishers).
  • AdMob is essentially a mobile Google’s additionally owned ad network. Through which they allow application developers to monetize their applications and also promote them.

In simple terms:

  • AdSense is where you earn cash on your blog or website.
  • Doubleclick is a large advertising company that works with the largest advertisers and publishers.
  • AdMob permissions mobile developers to make money selling ads through their SDK.

Adsense is essentially for small and medium publishers looking to monetize their website. Doubleclick copywriting products interact with AdSense directly, for example via backfill.

Roughly, these products are best considered on the Web vs. Mobile World. Here is a simplistic view.

Read more: How to Earn money online: 12 ideas to get started

Or in simple language, we can say that adsense provides ads on your blog or site. Double click is an ad management system that manages direct ads (if you have direct collaboration with advertisers or they also approach you directly). Which means there is no revenue share with Google, but you can show your Adsense ads in case they have LOW CPM.

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